ABC provides circulation data to the Advertising and Marketing industries
The ABC is a non-profit organisation registered in terms of Section 21 of the Companies' Act, based on a bi-partite agreement between advertisers, advertising agencies and media owners.
Our primary function is the certification and provision of accurate and comparable circulation figures, to assist the bi-partite groupings (advertisers/marketers and publishers) in the buying and selling of advertising and promotional material. This is achieved through agreement or auditing standards, on the certificates and on the reports submitted.
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Latest News
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ABC Closure13 Dec 2013Please be advised that the ABC Offices will be closing on 13 December 2013 and will be opening on Monday 6 January 2014. We would like to take this opportunity of wishing you all a wonderful festive season, and a prosperous 2014. |
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ABC Q2 2013 Release - Johannesburg16 Aug 2013The ABC Released the latest circulation for the second quarter (April - June 2013), in Johannesburg on 13 August 2013. Check the Presentations on the Notices Page. |
Recent Notices
ABC Q4 2013 Presentation Cape Town27 Feb 2014The 4th Quarter 2013 Presentation, released in Cape Town on 26 February by Bryan Gibson |
ABC Neilsen Presentation by Milton Tshabalala27 Feb 2014Ten Year Trends, presented at the ABC Release in Cape Town By Milton Tshabalala on the 26 of February 2014. |
ABC 3rd Quarter Presentation - JHB13 Nov 2013ABC 3rd Quarter Presentation November 2013 By Gordon Patterson |
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