ABC provides measurement for a variety of media, by offering a range of compliance and auditing services to meet the needs of the media industry. These include:
- Print publications
- Digital publications
- Websites
- Email newsletterss
- Exhibitions and Conferences
The ABC logo is a valued seal of trust which provides confidence to the market. A number of stakeholders and decision makers use our data:
- Media owners
- Media Agencies
- Advertisers
- Marketers
- Management
- Government
The ABC logo reinforces the way advertising is traded across the converging media landscape, and allows value to be measured and compared.

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Latest News

ABC Closure 2016

09 Dec 2016

Happy Festive Season from the ABC Team!!!!


16 Nov 2016

Please refer to each title’s online ‘Headline report’ for the summary of data for all the platforms.

ABC Elects a New President and Vice President

16 Nov 2016

Andre van Tonder and Paul Peters elected as president and vice president of the ABC respectively.

Recent Notices

ABC Presentation 4th Quarter of 2017, presented via Webinar on 14 February 2018

14 Feb 2018

Charles Beiles presented the ABC Q4 2017 presentation via Webinar this morning.

ABC Notice 7- 2017

16 Nov 2017

ABC Notice No 7 for Q3 - 2017

ABC Q3 2017 Multi-Platform Release

08 Nov 2017

Summary of the July to September 2017 (Q3) data.

Industry Partners

Print Media South Africa MASA Print Media South Africa Print Media South Africa

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"Peter has just left and the audit of our four mid-year titles has been completed. He was excellent and very pleasant and all went smoothly. This is certainly a much better system than using our external auditors. Many thanks for all your help and advice on this. We look forward to using your auditing services again in January for our other five print titles."

- Chris Whales
(20 Jul 2010)

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Some Inspiration

"Many a small thing has been made large by the right kind of advertising."

- Mark Twain

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