ABC provides measurement for a variety of media, by offering a range of compliance and auditing services to meet the needs of the media industry. These include:
- Print publications
- Digital publications
- Websites
- Email newsletterss
- Exhibitions and Conferences
The ABC logo is a valued seal of trust which provides confidence to the market. A number of stakeholders and decision makers use our data:
- Media owners
- Media Agencies
- Advertisers
- Marketers
- Management
- Government
The ABC logo reinforces the way advertising is traded across the converging media landscape, and allows value to be measured and compared.

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Latest News

ABC Closure 2016

09 Dec 2016

Happy Festive Season from the ABC Team!!!!


16 Nov 2016

Please refer to each title’s online ‘Headline report’ for the summary of data for all the platforms.

ABC Elects a New President and Vice President

16 Nov 2016

Andre van Tonder and Paul Peters elected as president and vice president of the ABC respectively.

Recent Notices

ABC Workshop -Free Publications Presentation 22 Nov 2018

22 Nov 2018

ABC Free Publications (Free Newspapers, Free Magazines & Advertising Brochures) New Reporting Standards and Bye Laws

ABC Workshop - Business Magazines Presentation 21 Nov 2018

21 Nov 2018

ABC Business Magazines (B2B) New Reporting Standards and Bye Laws

ABC Workshop - Magazines Presentation 20 Nov 2018

20 Nov 2018

ABC Magazines (Consumer & Custom) New Reporting Standards and Bye Laws

Industry Partners

Print Media South Africa MASA Print Media South Africa Print Media South Africa

Quick Links

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"I’d also like to make use of this opportunity to commend Bella for her assistance in the completion of our submission. Her friendly telephone manner, her knowledge of the product is outstanding! Thanks Bella, you are of great value to the ABC, and me as a client of the ABC."

- Thea Liebenberg - Agri SA
(31 Jul 2013)

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"Peace cannot be kept by force. It can only be achieved by understanding. "

- Albert Einstein

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